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New Coke bombs
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By Liz Davis
April 23, 2013 12:01 a.m.



April 23, 1985

New Coke bombs

"If it ain't broke, don't fix it." On April 23, 1985, Coca-Cola debuted New Coke, but no amount of marketing hype could convince the public that New was Better. New Coke quickly became the Old Coke and the original formula was back in a matter of months under a new name, Coke Classic.

http://www.nbcnews.com/id/7209828/ns/us_news/t/it-seemed-good-idea-time/#.UXSejMpFpDI

 

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